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IBAIS
University
Faculty of Arts
Department of Tourism & Hotel Management
Bachelor
of Arts in Tourism and Hotel Management (Evening)
The
primary objective of this Evening Bachelor
program in Tourism & Hotel Management is to
facilitate those professionals working in the Tourism
Industry; have only Bachelor (Pass)/Associate/Diploma
(1-2 years) degree. Since these are not recognized
degrees around the world, those professionals face a lot
of problems in their academic and professional career.
So, the aim and pursuit of this Evening program
in Bachelor of Arts in Tourism & Hotel Management
is to assist them to get a world recognized Bachelor
degree.
Admission Requirements:
BA/B.Sc./B.Com (Pass)/Associate/Diploma (1-2 years)
degree/4 years work experience in relevant fields after
HSC.
Degree Requirements:
(a)
Completion of 33 courses & Dissertation (105 credit
hours)
(b)
Passing all courses individually and maintaining a
minimum CGPA of C+ (2.5)
List of Courses
Professional Foundation
Courses (36 credit hours)
Course Code Course
Title
Credit Hours
IAC 101
General
Accounting 3.0
IEN
104 College
Writing
3.0
IEN
105 Communicative
English
3.0
IMG112
Management 3.0
IIT
201 Computer & Information Technology
3.0
ICS 202
Introduction to Business
Computing 3.0
IEN 203
English for Business Purposes
3.0
IST 203
Statistics for Social
Sciences 3.0
IMK212
Marketing
3.0
IHT 221
Introduction to Hotel and
Tourism 3.0
ICA 222
Modern Presentation
Techniques 3.0
ICA 223
Public
Speaking
3.0
Professional Required
Courses (A minimum of 57
credit hours)
Course Code Course
Title
Credit Hours
IHT 211
Human Resource Management in
Hotel and
Tourism 3.0
IHT 222
Tour & Travel Agency
Management 3.0
IHT 224
Geography of Tourism
3.0
IHT 254
Hotel Management &
Operations 3.0
IHT 301
English for Hotel &
Tourism 3.0
IHT 302
Law & Regulations of Hotel and
Tourism 3.0
IHT 311
Hotel & Tourism
Marketing 3.0
IHT 324
Tourist
Behavior
3.0
IHT 328
Transportation
3.0
IHT 332
Airline
Business
3.0
IHT 352
Food Service
Operations-I 3.0
IHT 353
Front Office
Operations 3.0
IHT 354
Restaurant
Management 3.0
IHT
355 Food Service
Operations-II 3.0
IHT
356 Food
Preparation-I
3.0
IHT
357 Food
Preparation-II
3.0
IHT
358
Housekeeping
3.0
IHT 402
Tourism Planning &
Development 3.0
IHT 403
MICE
Management 3.0
IHT 404
Resort Development &
Management 3.0
IHT 411
Computer Reservation Systems
3.0
Free
Electives (A
minimum of 6 credit hours)
Course Code Course
Title
Credit Hours
IFR 100
French
3.0
IGR 100
German
3.0
ISP 100
Spanish
3.0
IBH 100
Bangla for Foreigners
IHT 450
Dissertation
(6 credit hours)
Syllabus
IAC
101 General Accounting
A study
of the fundamental concepts in accounting and the nature
of accounting; the double-entry system; the accounting
equation; recording in the general journal; significance
of the financial budget; analyzing of financial records
and business financial systems such as traveling, hotel
and real estate. This course also focuses on financial
analysis techniques applied to management planning,
control and decision-making including cost and budget
procedure.
IEN
104 College Writing
This
course is designed to help students develop their
writing, reading, and thinking skills. Emphasis is on
the writing process. Through inventing and elaborating
ideas, drafting, revising, and editing, students write
in a variety of contexts for a variety of purposes.
These purposes include description, narration,
exposition, and argumentation.
IEN
105 Communicative English
This
course develops students’ communicative competence
through effective integrated use of language skills in
listening, speaking, reading and writing. Students will
learn how to give discussions, presentations, speeches,
and to participate in debates.
IMG
112 Management
A study
of the principle of management; the functions of
managers with regard to planning, organizing, staffing,
motivating, communicating, coordinating, and
controlling.
IIT
201 Computer and Information Technology
An
introduction to the computer: hardware and software
systems, a study of computer applications, information
presentation, computer networks, electronic mail,
influence of computers on society and future of
computering. Extensive hands-on experiences with a
broad range of computer applications will be emphasized.
ICS
202 Introduction to Business Computing
A study
of the use of computers in business, with the emphasis
on applications of micro-computers in publications,
storage, of data, letters, reports, documentation, data
files, data feeding, data presentations, printouts,
spreadsheet programs, report printings, and graftings,
all based on software packages.
IEN
203 English for Business Purposes
This
course introduces students to the study of business
language and its technical terms. Students will also
practice the writing of personal and business letters,
inquiry letters, letters of persuasion, memorandums,
resumes, and application letters.
IST
203 Statistics for Social Sciences
A study
of the definition, scope and importance of statistic for
social sciences research, data collection, frequency
distribution and analysis, the measures of central
tendency, the measures of dispersion, with the emphasis
on the theories of sampling.
IMK
212 Marketing
A study
of the principles, definitions, scope, significance,
functions, and services of marketing; the classification
of products and the planning selection of channels of
distribution; the pricing policy, the sales promotion;
an analysis on selecting the target market; the
environment that affects the marketing; means of
marketing control.
IHT
221 Introduction to Hotel and Tourism
Concept
of Tourism. Types of Tourism. Definition of Tourism and
Tourist. Study of the ideas on tourism and the factors
which such ideas; the components of tourism, the
organization of to the effects of tourism on the
socio-economic conditions of the country, and on tourism
development. The course also familiarizes the students
with an overview of the hospitality industry.
ICA
222 Modern Presentation Techniques
A
practical course concerning processes, techniques and
strategies of both formal and informal successful
academic and professional presentation. Emphasis on
audience and situation analysis, preparation of
materials and content, technological utilization, verbal
and non-verbal performance as well as creation of other
supporting activities.
ICA
223 Public Speaking
A
practical course in public speaking. Emphasis on message
organization, critical evaluation, evidence and
reasoning. Basic principles are applied in a variety of
formal and informal public speaking situations.
IHT
211 Human Resource Management in Hotel and Tourism
This
course serves as an introduction to the concepts
function of human resource management in organizations
especially in the hotel and tourism industry. It
includes organization and coordination of personnel
practice and methods: recruitment, training and
development, career planning, discipline, employment,
working conditions, performance evaluation, health and
recreation, compensation and termination. Hence, these
interpersonal relationships, small group, and
organizations will provide the basis for understanding
the dynamics of effective organizational behavior.
IHT
222 Tour and Travel Agency Management
Introduction to travel and tourism services. Tour
Operations. Preparation of Tour Itinerary and costing.
Guiding techniques. Study of the various forms of
tourism management, comprising the target setting,
planning the formulation policies appropriate for the
management of retailing in the business; the
entrepreneurship in tourism, methods of tour management;
ticketing; the reservation of boarding rooms at both
government and private organizations; the renting of
vehicles; passport and visa processing, and other
services.
IHT
224 Geography of Tourism
This
course analyzes countries; regions and cities attract
tourism in terms of physical, geographical and
socio-political characteristics of such tourist
attractions in order to develop diversity of travel and
recreational opportunities including Bangladesh
Geography: Natural, Cultural, Heritage and riverine
products. The correlation between the geographical
condition and the tour management will be covered. Field
trips are optional for this course.
IHT
254 Hotel Management and Operations
This
course provides an overview of hotel operations,
emphasizing on-line Job skills, policies and types of
organization. Theoretical management concepts are also
covered and operational management issues are examined
in relation to the planning, product development,
marketing and promotion. Field trips are a part of this
course.
IHT
301 English for Hotel and Tourism
A study
of English and technical terms used in the hotel
business as well as in tourist services; technical terms
relating to art, culture, geography, history, dramatic
art, music and architecture; the practice of listening,
speaking, writing, and reading comprehension from
articles and books concerning hotel management and
administration, tourism and daily conversation. Students
will also practice working in simulated situations.
IHT
302 Law and Regulations of Hotel and Tourism
This
course is an Introduction to laws, traveler's legal
rights and regulations applicable to ownership and
operation of tourism sectors. Registration of Travel
Agencies, Hotels and Restaurants in Bangladesh. National
Tourism Policy. Also, the legal aspects of international
hospitality and tourism business with special attention
to the laws of Thailand and other countries will be
covered.
IHT
311 Hotel and Tourism Marketing
This
course is designed to give an overview of marketing
principles related to the hotel and tourism industry.
The focus will be on the application of marketing mixes,
product planning, salesmanship, hospitality, marketing,
sales aids and the use of various marketing strategies
and promotional activities to achieve success in the
industry.
IHT
321 Sustainable Tourism
A study
of sustainable tourism is investigated, including its
meaning, background and evolution; effects and benefits
of sustainable tourism; management principles of
sustainable tourism and the roles of government and
private sectors on sustainable tourism development,
Ecotourism products of Bangladesh.
ITH
324 Tourist Behavior
A study
of the consumer behavior and the demands and behavior of
tourists in terms of demographic (age, sex, education,
status), religion and culture, emphasizing practical
applications of psychological principles. Also, key
behavioral factors influencing tourism choices are
explored.
IHT
328 Transportation
A study
of the fundamental forms of transportation, and the
various kinds of transportation by water, land, and air;
a study of the principles of the transit system; and
analysis of the feature of different vehicles; the time
schedule; transportation expense transit fares, sales
promotion and the problems in competition and
cooperation between the concerned groups.
IHT
332 Airline Business
The
information concerning both domestic and international
airline companies, including the arrangement of
timetables and air fares; a study of the rendering
services, reservations, the regulations of immigration
and emigration, the customs duties system, and the
international agreement related to the airline business;
field trips are also provided.
IHT
352 Food Service Operations-I
This
course is intended to give students an introduction to
food and beverage operations from planning and
purchasing through production, nutrition and service. It
includes methods controlling food, beverage and labor
costs in food service establishments. Also, banquet and
catering service, table setting and types of serving
will be covered.
IHT
353 Front Office Operations
A study
of the structure of the Front Office operation in room
reservations, reception, registration, assignment of
guest rooms and other services in relation to the Front
Office.
IHT
354 Restaurant Management
A study
of catering and restaurant management; the duties and
responsibilities of the manager and others responsible
for the catering services; policy formulations;
supervision; demand estimation; sales and marketing;
quality control; procurement and calculation of cost and
expenditure; and other topics related to controlling of
food and beverages.
IHT
355 Food Service Operations-II
IHT
356 Food Preparation-I
Chemical
and physical factors affecting food preparation,
experimental methods applied to food preparation
problems, Food technology, Biotechnology, Culinary
techniques, Sociocultural and ethnic food consumption
issues and trends, Food safety and sanitation,
Environmental issues related to food, Role of food in
promotion of a healthy lifestyle, Promotion of
pleasurable eating, Food and nutrition
laws/regulations/policies
IHT
357 Food Preparation-II
Applied
sensory evaluation of food, Calculate and interpret
nutrient composition of foods, Apply food science
knowledge to functions of ingredients in food,
Demonstrate basic food preparation and presentation
skills, Modify recipe/formula for individual or group
dietary needs
IHT
358 Housekeeping
Services
in relation to Housekeeping Office for preparation of
guest rooms, preparation and decoration of the hotel and
conference rooms as well as other related services.
Organising the Housekeeping department, Rooms and
floors-practices and procedures, housekeeping control
desk, floor linen room, public area, linen and uniform
room, housekeeping practices, other housekeeping
knowledge
IHT
402 Tourism Planning and Development
A study
of travel patterns and market forces and then economic,
environmental, social and political impacts. The
concepts approaches, processes and models involved in
planning and developing a tourist's destination. An
investigation of public policy and interrelationships
between community and tourism development. Role of
National Tourism Organization. Public-private
partnership in Tourism.
IHT
403 MICE Management
This
course focuses on the roles and responsibilities of
professional hospitality meeting planners and hotel
convention sales/service managers for purposes of
planning or hosting a major convention, a corporate
association, or special group meeting event. A detailed
review of the factors necessary for successful
convention and meeting is conducted with emphasis on the
various methods employed to enhance both program and
attendance. Group project will be assigned.
IHT
404 Resort Development and Management
This
course is designed to give the students an understanding
of resort development including planning and operation
of individual destination resorts. Analysis of resort
concept, history, master planning, environmental impact,
facility design, maintenance and operational management
will be covered.
IHT
411 Computer Reservation Systems
This
course emphasizes acquiring operational proficiency with
major computer reservation systems (CRS). Using CRS's
live and training mode, the course topics addressed
include; creating passenger name records (PNRs),
itinerary pricing, fare quote queues, and flight
information. In addition, non-airline-oriented
information including car sales options, hotel index
descriptions, hotel availability, tour index and
immigrations and customs guide will be covered. This
course is equally divided between lectures and travel
lab simulations.
Free Electives
IFR
100 French
A study
of the fundamental language structure and general
vocabulary used in everyday life; the practice of
listening, reading, speaking, and writing skills.
IGR
100 German
A study
of the fundamental structure and general vocabulary; the
practice of listening, speaking, reading, and writing
skills for education.
ISP
100 Spanish
A study
of the fundamental language structure and general
vocabulary; a practice of listening, speaking, reading
and writing skills.
ITH
100 Bangla Language for Foreigners
Intensive spoken and written Bangla for beginners. The
students focus on the conversational skills sufficient
to communicate in everyday life's activities. Elements
of Bangla language are also taught in preparation of
comprehensive studies.
IHT
450 Dissertation
All BA
candidates require to undertake supervised study and
research culminating in a dissertation/project in their
field of specialization. The completed
dissertation/project should be bind and printed in
accordance with the regulations of IBAIS University.
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